Cookie Policy

What Are Cookies?

Cookies are small files or pieces of information that a website stores on, or reads from, your browser or device when you visit it.

Websites may also use similar technologies, such as tags, pixels, scripts, local storage and other measurement technologies. In this policy, "cookies" includes these similar technologies.

This policy is separate from our Privacy Notice. The Privacy Notice explains how personal information may be handled. This Cookie Policy explains the cookies and similar technologies used by the website.

The analytics, measurement and advertising technologies named on this page are planned for integration when the website is published. They are not active on the current unpublished website.

How We Use Cookies and Similar Technologies

Depending on the technologies enabled on the website, Synergy may use cookies and similar technologies to support:

• essential website functionality
• security
• remembering preferences
• understanding website usage
• measuring website performance
• improving user experience
• measuring marketing campaigns
• advertising and remarketing, where implemented

Not every purpose above applies at all times. What is active depends on what is installed on the website.

Cookie Categories

Analytics and Measurement

After the website is published, Synergy intends to use measurement technologies to understand website performance and visitor behaviour. These may include Google Analytics 4, Google Tag Manager and Microsoft Clarity.

Google Tag Manager is a tag-management system. It is not itself an analytics cookie, and it does not collect analytics data on its own. It manages how other tags load. Individual services may place their own cookies or similar technologies once they are implemented.

Google Search Console is used to monitor website search visibility, indexing and technical search performance. It is not an analytics or advertising cookie system.

Advertising and Remarketing

Synergy may use advertising platforms in future to promote its services. These may include Google, Meta and LinkedIn. Where configured, their technologies may enable campaign measurement, audience creation and remarketing.

None of these is currently active. How they work, and which are used, may change when advertising campaigns and their associated technologies are introduced.

Third-Party Technologies

Some cookies or similar technologies may be placed or accessed by third-party providers integrated into the website. Depending on what is actually enabled, these may include Google, Meta, LinkedIn and Microsoft.

Once the website is live, we will review the technologies in use and update this page if required.

Managing Cookies

You can manage cookies through:

• your browser settings
• your device settings
• any consent controls available on the website

Turning off certain cookies may affect how the website works or how it feels to use.

Cookie Consent and Preferences

Where applicable, Synergy may provide a cookie-consent mechanism that lets you manage categories of non-essential cookies.

You will not be required to accept advertising cookies in order to access the website.

Changes to This Cookie Policy

Synergy may update this policy when website functionality changes, new technologies are introduced, analytics systems change, advertising platforms are introduced, or legal or regulatory requirements change. The latest update date is shown at the top of this page.

Questions About Cookies or Privacy?

You can also read our You can also read our Privacy Notice.